Spresso.AI
Spresso.ai is the product of years of expertise running Boxed. So effective was the suite of internal tools that we were able to productize it and create a separate entity specifically to sell the software.
Today, Spresso.ai harnesses the power of generative pricing by leveraging machine learning, AI, and data analytics to drive better business outcomes.
Brand Identity
We created Spresso.ai to enable companies to benefit from the same amazing internal tools that took Boxed from a garage startup to a public company. As a result, Spresso quickly gained foundational partners such as Google Cloud and Snowflake. I was part of the founding team that launched Spresso as our SaaS spin-off. As Head of Product Design, I was in charge of delivering an intuitive software experience to our business customers.
The resounding success and adoption of our software by external companies stand as a testament to the work of the team. We take great pride in witnessing our creation unleash its full potential, catalyzing growth and innovation across different types of businesses.
Spresso's software solutions was designed to revolutionize the way businesses set prices deterministically, allowing companies to balance profit and revenue earlier and earlier.
Price Optimization
Spresso's Price Optimization determines five price points, equally distributed within a specified range, and immediately starts to present those price points equally to consumers on the retailer’s website. Then, in real-time, it identifies which price point is performing the best, either converting at the highest rate or generating the most profit, according to the goals set within the app, and begins to drive more site traffic to that price point.
Data Automation & Reporting
At the core of Boxed's business unit was a data-driven culture. Data wasn't just a commodity; it's a catalyst for success. Leveraging cutting-edge technologies and an unwavering commitment to excellence, Spresso has developed ingenious solutions that streamline the entire data ingestion process. By embracing automation and intelligent algorithms, Boxed's business units have eliminated the complexities that often accompany data integration, opening new doors to insights and growth. This lead to many of the solutions that ended up powering Spresso.
Design Systems
As the Head of Product Design, I led a talented team of designers in creating, vetting and battle-testing a robust and cohesive design system to guide our products. With a focus on user-centric design and a passion for delivering intuitive experiences, we were instrumental in shaping our product's visual identity and enhancing its usability for companies and partners.
Throughout my tenure at Spresso, I dedicated myself to creating a user-centric experience that prioritized usability and accessibility. By employing customizable visualizations, interactive dashboards, and intuitive data exploration tools, we ensured that stakeholders at all levels of the organization could effortlessly navigate their data landscape and extract meaningful insights. Whether executives seeking high-level summaries or data analysts delving deep into the details, our design system facilitated seamless data comprehension for everyone.
The impact of our design system extended beyond aesthetics and functionality. By transforming complex data into easily digestible narratives, Spresso enabled businesses to uncover hidden patterns, identify growth opportunities, and make data-driven decisions that propelled their success. Our design system became the catalyst for a transformative journey, empowering teams to embrace a data-driven mindset and revolutionize their approach to decision making.
